Copywriter.
Creative Director.
brand builder.
Maker of things that sell, entertain and persuade.
Motivating creative leader, enthusiastic collaborator and hands-on writer, fluent in all forms of broadcast, digital and social. With 15 years of advertising experience, I’m well-versed in translating complicated ideas into compelling, entertaining, memorable ads, experiences, social campaigns, micro-content and that next new thing that has yet to be invented (but will soon become a brand imperative nonetheless). I can twitter-tok with the best of them.
Some brands I’ve worked with: Apple, IBM, Samsung, Verizon, Macy’s, Chase, Hershey's, Ice Breakers, Air Wick, Clearasil, Woolite, Finish, Lysol, Durex, Purina Puppy Chow, L'Oreal, PBS, Discover Card
Some agencies I’ve worked for: Ogilvy, Publicis, BBDO, Kettle, Havas, McGarryBowen, Fantasy Interactive, Night Agency, MCD Partners
Some facts about me: I dig puppets, puppies, plants and podcasts…and alliteration. I live in Brooklyn with my daughter, dog and husband.
Want to make something together? Let’s chat: avwest@gmail.com